top of page

“Everyone is very happy with the work you guys have done.  We’ve had a few visits from Europe and USA and they can confidently say that our digital creative is now best in the market. Really appreciate your work.”

Director of CRM, The Body Shop, Canada

Campaign creative

Over the course of 2 years, my team was designing creative for all digital campaigns for The Body Shop. Within the first year, we have established a world-class presence in the digital space for this brand.

With 25+ unique designs per month, my team has been able to produce some outstanding creative pieces in this high-pace industry.

Client

The Body Shop

Solution:

By creating something as unique and ownable as the new reverse wash system like the #Reversie – a backwards selfie used to showoff the fabulous hair you get from using the reverse wash system. Why take a #Reversie and share your hair? To join the #VolumeRevolution, of course. The movement we will create to spread the word about soft, touchable, voluminous hair.

Campaign creative

Problem:
How to drive awareness and consideration of the new reverse wash system that delivers soft, touchable, voluminous hair that also inspires a social rallying cry?

Client

TRESemme

Results

Between using reverse type for the #VolumeRevolution, the #Reversie in social, and inviting volume-seekers to join the revolution at salon takeovers with local celebrities Kaitlyn Bristowe from The Bachelorette and MariPier Morin from Hockey Wives, the new Reverse Wash System has become the big thing for big hair.

bottom of page